Here are some dos and don’ts we strictly adhere to while designing a business logo for our clients.
1. Keep It Simple And Memorable:
A simple design is usually easier to recognize and looks more professional. The key to crafting a prevailing logo is to avoid using too many colors or elements. It should be easy to remember and distinguishable from other logos in your industry.
With the right colors and effective typography, we ensure your logos are legible and easy to read while portraying your brand value. We double-test each of our logos to ensure that quality is not compromised when it is enlarged or shrunk.
Our secret formula? Simple! Research, analyze and design what the target audience wants. And voila! We have the right design elements and color palettes.
Nevertheless, the whole idea behind the logo is to choose a design that advances your brand in the direction of making it accessible to a maximum number of people.
Going too exact and intricate with the logo can make it crowded and boring. But, at the same time, inculcating crazy ideas and eccentric color palettes can make it unprofessional and gaudy.